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Retail POS · 04
Customers who come back.
Loyalty, campaigns and an online storefront - built on the purchase data your counter already collects.
Functionality
What the engagement suite does
Customer profiles, built at checkout
A phone number at billing is all it takes - profiles and purchase history build themselves from transactions, with zero extra data entry.
Loyalty points & rewards
Customers earn points on every bill and redeem them at checkout - alongside a customer wallet and khata (credit ledger) for the regulars who run a tab.
SMS & WhatsApp campaigns
Send offers, festival promotions and new-arrival announcements over SMS and WhatsApp - from the same system that knows what each customer buys.
Segments from purchase data
Target top spenders, win back lapsed customers or reach buyers of a specific category - segments come from real transactions, not guesswork.
Your store, online
Put your catalogue online as a storefront so customers can order from home - orders flow back into the same POS and inventory. Restaurants can plug into Urban Piper for aggregated online ordering.
E-receipts as a touchpoint
Digital receipts reach the customer’s phone - a direct, repeatable channel to your regulars.
An offers engine underneath
BOGO, pack offers, free-item offers, SKU-level discounts and invoice-level promotions - configured once, applied automatically at billing.
How it works
From phone number to repeat visit
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1
Capture at the counter
A phone number at billing is the whole enrolment - the profile and purchase history build themselves from transactions.
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2
Points accrue on every bill
Loyalty points earn and redeem at checkout, alongside a customer wallet and a khata ledger for regulars who run a tab.
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3
Segments form from real purchases
Top spenders, lapsed customers, buyers of a category - segments come from transactions, not guesswork.
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4
The campaign goes out
Offers, festival promotions and new arrivals over SMS and WhatsApp - from the system that knows what each customer buys.
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5
The offer applies itself
BOGO, pack offers, free items, SKU-level and invoice-level discounts - configured once, applied automatically when the customer bills.
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6
The loop closes
E-receipts keep a direct channel to every customer, and the online storefront takes their order when they can’t come in.
Outcomes
What changes for the business
Regulars become measurable
You stop guessing who your best customers are - the data names them.
Know your top 100.Festivals get a head start
A Diwali or weekend offer reaches every relevant customer in minutes, not days of manual messaging.
Campaigns in minutes.Lapsed customers come back
Win-back messages target people who actually stopped coming - with offers on what they used to buy.
Revenue you already earned once.You sell beyond the counter
The online storefront turns your existing catalogue into a second sales channel without new systems to learn.
Open 24/7.Where it fits
Loyalty that fits how India shops
The khata ledger is the kirana relationship, formalised - the tab lives in the POS instead of a notebook. At supermarket scale, the same machinery runs points, wallets and festival campaigns across thousands of customers, and pharmacies keep their regulars close.
Everything runs on the counter you already have: profiles build at billing, segments draw on the same data the dashboards use, and no extra hardware is involved.
For restaurants, the online side connects to Urban Piper for aggregated ordering - part of the DINO suite for F&B businesses.
Questions, answered.
How does the loyalty programme work?
Customers earn points on every bill, tied to their phone number, and redeem them at checkout. It runs on the same POS - no separate app or hardware needed.
Which channels can I send campaigns on?
SMS and WhatsApp. Campaigns go to segments built from actual purchase history - top spenders, lapsed customers or category buyers.
Do I have to build the customer database myself?
No. Profiles build automatically from billing - a phone number at checkout is enough, and purchase history accumulates with every visit.
Can my shop sell online through NukkadShops?
Yes. Your catalogue can be set up as an online storefront, and orders flow back into the same POS and inventory. Restaurants can also integrate with Urban Piper for online order aggregation.
Do I need extra hardware for loyalty or campaigns?
No. The entire engagement suite runs on the same NukkadShops POS your counter already uses.
Can I run offers for specific customers only?
Yes. Segments let you target exactly who an offer is for - big spenders, first-timers or customers you haven’t seen in a while.
What is a POS loyalty programme?
A loyalty programme run by the billing system itself: customers are identified by phone number at checkout, earn points on every bill and redeem them at the counter. Because it lives in the POS there is no separate app, card or hardware - and every visit deepens the purchase history behind it.
What is a khata ledger?
A khata is the running credit tab Indian retailers keep for trusted regulars. In the engagement suite it is digital: the tab sits in the POS against the customer’s profile, alongside their wallet and loyalty points, instead of in a notebook.
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